A responsive email campaign was targeted to a refined list of investors and owner/occupier database resulting in a high level of opens, clicks and enquiries within 24 hours of the eDM being sent.
Opens: 863 (34.26%)
Clicks: 69 (2.50%)
Really successful marketing campaign resulting in 150 video views on youtube, in excess of 1,000 click-throughs on our eDM , strong results online from Real Commercial 1,800 views and 1,450 on Commercial Real Estate. Well attended and hotly contested auction circa 50 people, with bidding ranging from $50k to $5k with 3 participants culminating in $3.175m being $325,000 above reserve.