A responsive email campaign was targeted to a refined tenant and owner database resulting in a high level of opens, clicks and enquiries within 24 hours of the eDM being sent.
Recipients: 1, 967
Opens: 584 (29.69"%)
Clicks: 81 (4.11%)
Link clicks: 207
Property video featuring ground footage of the site and agent on camera. This was promoted via social media and eDM.
Views during campaign - 158
As a result of an innovative digital marketing campaign targeted at the developer market, this well-positioned investment property was sold for $1,770,000 to a keen private developer.
Following a targeted online and print campaign, the property was sold by public tender to a private investor.
This print and online campaign generated great enquiry from a niche developer audience, resulting in a successful sale to a private developer who also purchased several adjoining properties.
This multifaceted campaign was run in conjunction with a number of adjoining properties, attracting interest from investors and developers, resulting in a successful sale to a private developer.
The property was sold to a private developer with a fantastic yield of 6.4%.